Brighton Restaurant Sevendials ticks all the right boxes with new website design

Creating a seemless visual representation through all forms of marketing material was an increasing concern for our client and their website design.

23rd August 2007 published by Kevin Collins

Brighton Restaurant Sevendials ticks all the right boxes with new website design. Creating a seemless visual representation through all forms of marketing material was an increasing concern for our client and their website design.Based on the huge success from their previous website development the client turned to us for more advice on streamlining the publication of content through their website as well as their email communications being sent to a growing audience.

Convincing the client to finally move away from Flash wasn't easy, not that we're against Flash based website's but the client needed to retain unnecessary expenditure with all future developments. It was relatively easy to justify the advantages gained through XHTML compliant websites, which would build on their already, excellent natural search engine placement.

During the process of upgrading the client's website to the latest version of our content management system we addressed a number of cross browser compatibility issues, which appeared through the wheels of time. To further retain costs we reworked the restaurants existing design creating a more contemporary web 2.0 look and feel, and in keeping with the restaurant's recent face lift.

The client now has complete freedom to publish daily updates to their greatest website pages of public interest being; menus (1*), news articles or latest events (2*) and restaurant environment (3*). As well as being able to send tailor designed hyper text linked email messages directing recipients’ towards the website.

* Height of audience interest in content

The client is now well prepared for the foreseeable growth in Internet communications, which is helping them to not only sustain their market presence, but develop it further.

To visit the website go to - sevendialsrestaurant.co.uk

Tagged under: Strategy, Project management, Content, Design, Standards, Marketing, Development, Brighton

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