Launch of new ‘Social Enterprise’ website for GenZ Insight

GenZ Insights new bespoke 'Social Enterprise' websiteMain objectives

GenZ Insights were quite disheartened when they approached us, having wasted months working with another agency and very little to show for it. We therefore needed to jump into action and accelerate activities, enabling them to proceed with wider business initiatives.

With the long term vision of managing the sale of courses connecting the website to their preferred LMS (Learning Management System) via an API, assessing the tools available to deliver the immediate goal of getting the business live required some careful planning.

It was therefore essential to manage expectations closely to ensure completion of project deliverables by managing activities in smaller bite size chunks, adopting our ‘Launch and Learn’ approach.

Project deliverables

We were first required to consult with each service provider to assess how best to utilise off the shelf functionality so that we could significantly reduce the development time. 

Within 10 weeks we launched the new website for GenZ Insight’s utilising CreativeCMS to build the brochure and course content, connected to Arlo Training management software to process registrations and payment, who already had an API connection with a New Spring.

With the functional aspects of the project taken care of we needed to establish an online identity GenZ Insights, which being a new business had nothing more than a logo for us to work with.

However, adopting our ‘Launch and Learn’ approach that’s no problem, as CreativeCMS provides a fully responsive vanilla template, which can be completely customised to create a bespoke website design simply working with the colour palette from your logo.

The Result

Albeit using a number of system’s GenZ Insight’s can now begin marketing their new online training business, having complete control over their website content.

They’re now also able to start generating a buzz around the brand through social media and other online collaborations.

Having delivered the immediate project requirements this gives us the breathing space to reflect on progress and realign our next objectives namely, streamlining temporary mechanics we’ve set in place to deliver the immediate objectives.

GenZ Insight Website Carbon test results, Jul22With an average PageSpeed Insights score of 97 Mobile and 100 Desktop across the site, as a result the Website Carbon tests report the GenZ Insight website to be Cleaner than 89% of websites tested, last updated 18Nov22.

We’ve turned the experience around with GenZ Insight being buzzed up again with new and exciting plans for the future, watch this space...




Regretfully, we're extremely gutted for all at 'Genz Insights' that funding for this new business initiave ran out.

The disappointment is felt by the Team at SolvIt, who overcame a number of new challenges with this custom website development build and learn't a lot.

It's such a shame not to be utilise this knowledge by all involved. However, it's not lost!?!


Kevin was exceptional in supporting the launch our the new website. His insight, ability to keep us on track, broad systems knowledge, practical advice and importantly, sense of humour, kept us sane as we (he) co-ordinated multiple systems providers to come together within the SolvIt CMS.

We would not have managed the launch without their support and would not hesitate to recommend SolvIt to anyone wanting to build a multi-functional website.

Guy Ellis
Business Owner

Guy Ellis


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